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Before rushing out on buying your own domain. It would be nice to think first or analyze what would be the proper domain for you. Just like a person it requires a name to have its own identity in the world, the same as your website to have its own identity in the net. The website domain name should be easy to remembered by anyone. If web sites keep its domain name altering frequently, it becomes difficult for the visitors to remember a domain name that is not easily spoken in words and relocate it.

Choose a unique name for your domain.

If you plan to choose a unique domain name like “sop” or “kthxs” a great chances of getting a short domain. As a rule a good domain name has under 15 characters. Domain name can be length up to 67 characters. And to think you don’t need to use a 67 character domain for your site. Some says shorter domain are easier to remember, easier to type and far less susceptible to mistakes.

Ranking.

To improve the ranking in the indexes and other lists of sites, it would be a good idea to choose a domain name that starts with “a” or “b”, or even better, with a number example. “143dog.com”, “allaboutrhyan.com”, “autoindex.net”.

Domain Extension.

Try to choose among the best you like. There are lots of domain suffixes example: .com, .net, .org, .info, .us, .ph, .info, .tv etc. Always use “.com” if yours is a business site. Otherwise I recommend using .ph for example, if you’re marketing in Philippines.

Generic name.

Your domain name should match to your product name or brand name. The very name that you use to advertise your product is the name that you will want for your domain, because that is the first thing that people will try in their browser. It would be the easiest way for them to remember.

Hyphenated Names.

Domains with hyphens are easy to forget compare to non-hyphen domains. Having hyphen in your domain could lead to error compare to non-hyphen domain if recommended it verbally. Just an advice, avoid using it.

Plurals.

If your desire domain is not available example. dog.com, don’t try to register the dogs.com most visitors failed to type the “s” in the name is more possibility. An addition to the word you desired like “the”, “my” or “e” would be much better (ex. edog.com, thedog.com or mydog.com). Just don’t forget to promote the site with the full form of the name.